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Writing, Thinking, and the Brain

Tracey Tokuhama-Espinosa

Format: Hardback
ISBN: 9780807786352
Publication Date: Oct 2024
Availability: Not Yet Available - Pre-Order Now

The Essential Howard Gardner on Mind

Howard Gardner

Format: Paperback
ISBN: 9780807769362
Publication Date: Sep 2024
Availability: Not Yet Available - Pre-Order Now

Sensible Selling Through Sensory Neuromarketing

Reena Malik

In today's hyper-competitive business landscape, understanding and engaging consumers is more challenging than ever. Traditional marketing approaches often need to catch up in decoding the complexities of consumer behavior, leading to ineffective strategies and missed opportunities. This gap between businesses and consumers can result in stagnant sales, limited market reach, and reduced profitability. To bridge this divide, Sensible Selling Through Sensory Neuromarketing offers a comprehensive solution rooted in neuromarketing and sensory marketing principles. The book, designed for researchers, academicians, marketers, and policymakers, offers a roadmap to navigate the evolving marketing landscape. From tools and strategies for sensory marketing to ethical considerations and case studies, this comprehensive guide equips readers with the knowledge and skills needed to succeed in today's dynamic market.

Format: Hardback
ISBN: 9798369342367
Publication Date: Sep 2024
Availability: Not Yet Available - Pre-Order Now

The Essential Howard Gardner on Education

Howard Gardner

Format: Paperback
ISBN: 9780807769829
Publication Date: May 2024
Availability: In Stock - Despatched Within 5-7 Working Days

Cognitive Behavioral Neuroscience in Organizational Settings

K. Jayasankara Reddy

In a world characterized by constant changes, organizations grapple with the complex task of understanding and enhancing human behavior within their ranks. The burgeoning interest in cognitive behavioral neuroscience (CBN) for unraveling the intricacies of organizational dynamics has paved the way for a groundbreaking shift. However, the application of CBN in Human Resource Development and Management (HRDM) remains in its infancy, creating a void between scientific inquiry and practical implementation. As organizations yearn for evidence-based strategies to enhance talent identification, team selection, training, and overall performance, a critical need emerges for a comprehensive guide that bridges this gap. Cognitive Behavioral Neuroscience in Organizational Settings is a groundbreaking book that illuminates the unexplored territory of CBN in HRDM. Positioned as a catalyst for change, this comprehensive guide serves as the linchpin connecting theoretical foundations with real-world applications. Seamlessly navigating through the basics of neuroscience, the anatomy and functions of the brain, and the role of neuroscience in organizational behavior, establishes the groundwork for a new academic discipline. By delving into higher cognitive processes, artificial intelligence integration, neuroscience methods, and CBN-based interventions, the book offers a roadmap to revolutionize how organizations understand, manage, and enhance their human capital.

Format: Hardback
ISBN: 9798369318584
Publication Date: May 2024
Availability: Not Yet Available - Pre-Order Now

Adaptive Neuro-Fuzzy Inference System as a Universal Estimator

Constantin Voloşencu

Format: Hardback
ISBN: 9780854661527
Publication Date: May 2024
Availability: Temporarily out of stock: Usually despatched in 14-18 days

Advances in Neuroscience, Neuropsychiatry, and Neurology

Cândida Lopes Alves

The relentless march of scientific progress, propelled by innovative technologies and the promise of artificial intelligence, has ushered in an era of unprecedented knowledge and discovery. Yet, this surge in information and technological advancement has left scholars, researchers, and medical professionals grappling with the immense task of translating this wealth of data into practical solutions for real-world problems. As they strive to enhance our understanding of brain health and tackle conditions and disorders that have eluded resolution for over a century, there is a critical need for a unified and coherent approach. Advances in Neurosciences, Neuropsychiatry, and Neurology is a groundbreaking book that is not just a source of knowledge but a roadmap to resolving the perplexing challenges in these fields. With a laser focus on consolidating theoretical insights and presenting clinically relevant findings, this book stands as a beacon of guidance for those seeking to leverage the transformative potential of technology and scientific advancement. It provides an invaluable toolkit of therapeutic strategies, aimed to seamlessly integrate into clinical practice.

Format: Hardback
ISBN: 9798369308516
Publication Date: Mar 2024
Availability: In Stock - Despatched Within 5 Working Days

Warp Speed Habits

Marco Neves

Format: Paperback
ISBN: 9781637425060
Publication Date: Oct 2023
Availability: In Stock - Despatched Within 5 Working Days

2023-2024 Basic and Clinical Science Course™, Section 5

M. Tariq Bhatti

Format: Paperback
ISBN: 9781681046174
Publication Date: Jul 2023
Availability: In Stock - Despatched Within 5-7 Working Days

Normal Alert Consciousness

Douglas D. Burman

Format: Hardback
ISBN: 9780850140668
Publication Date: Jul 2023
Availability: In Stock - Despatched Within 5 Working Days

Acceleration of the Biopsychosocial Model in Public Health

Simon George Taukeni

It is generally well-established that the biomedical model is informed on the assumption that the occurrence of the disease is the result of biological molecules inside the body. This is seen in the view of the biopsychosocial model that the biomedical model is excluding the importance of psychological, social, economic, environmental, spiritual, and behavioral dimensions of the illness. It is essential to create better awareness to accelerate the use of the biopsychosocial model—focusing on the individual as a whole rather than the illness alone. Acceleration of the Biopsychosocial Model in Public Health accelerates the inclusion of the biopsychosocial model in the public health sector in order to achieve universal health coverage. It provides a better understanding of the role of various factors, such as psychological, social, emotional, economic, and behavioral, that are responsible for the development of diseases in order to develop comprehensive prevention and intervention measures. Covering topics such as psychological well-being, public health awareness, and system dynamics, this premier reference source is an excellent resource for public health officials, health therapists, health educators, health psychologists, occupational therapists, palliative care providers, community healthcare providers, hospital administrators, health professionals, medical students, medical libraries, researchers, and academicians.

Format: Hardback
ISBN: 9781668464960
Publication Date: Dec 2022
Availability: In Stock - Despatched Within 5 Working Days

Neurodiversity

Lawrence K. Fung

This book addresses the totality of neurodiversity through positive explorations of "invisible diversities"—from ADHD and savantism to autism spectrum disorder (ASD) and dyslexia. The book emphasizes strengths-based approaches to clinical practice and investigates interventions to improve the lives of neurodiverse individuals.

Format: Paperback
ISBN: 9781615373024
Publication Date: May 2021
Availability: In Stock - Despatched Within 5-7 Working Days

An Introduction to Hormones and Behavior

Karen Bales

Format: Paperback
ISBN: 9781793534507
Publication Date: Feb 2021
Availability: In Stock - Despatched Within 5 Working Days

Smart Biofeedback

Edward Da-Yin Liao

Format: Hardback
ISBN: 9781838819736
Publication Date: Dec 2020
Availability: Temporarily out of stock: Usually despatched in 14-18 days

Empathy Study

Makiko Kondo

Format: Hardback
ISBN: 9781838806644
Publication Date: Sep 2020
Availability: Temporarily out of stock: Usually despatched in 14-18 days

Reductive Model of the Conscious Mind

Wieslaw Galus

Research on natural and artificial brains is proceeding at a rapid pace. However, the understanding of the essence of consciousness has changed slightly over the millennia, and only the last decade has brought some progress to the area. Scientific ideas emerged that the soul could be a product of the material body and that calculating machines could imitate brain processes. However, the authors of this book reject the previously common dualism—the view that the material and spiritual-psychic processes are separate and require a completely different substance as their foundation. Reductive Model of the Conscious Mind is a forward-thinking book wherein the authors identify processes that are the essence of conscious thinking and place them in the imagined, simplified structure of cells able to memorize and transmit information in the form of impulses, which they call neurons. The purpose of the study is to explain the essence of consciousness to the degree of development of natural sciences, because only the latter can find a way to embed the concept of the conscious mind in material brains. The book is divided into three parts. Part 1 works to convince readers that the emergence of consciousness does not require detailed knowledge of the structure and morphology of the brain, with the exception of some specific properties of the neural network structure that the authors attempt to point out. Part 2 proves that the biological structure of many natural brains fulfills the necessary conditions for consciousness and intelligent thinking. Similarly, Part 3 shows the ways in which artificial creatures imitating natural brains can meet these conditions, which gives great hopes for building artificially intelligent beings endowed with consciousness. Covering topics that include cognitive architecture, the embodied mind, and machine learning, this book is ideal for cognitive scientists, philosophers of mind, neuroscientists, psychologists, researchers, academicians, and advanced-level students. The book can also help to focus the research of linguists, neurologists, and biophysicists on the biophysical basis of postulated information processing into knowledge structures.

Format: Hardback
ISBN: 9781799856535
Publication Date: Aug 2020
Availability: In Stock - Despatched Within 5 Working Days